One way for a business not only to survive but thrive is to focus on the secondary benefits already offered to its’ customers. In business terms, these are called “value-added” enhancements. Chances are good that you already have many in ...

Referral programs are a low-cost, easy to implement marketing tool that encourage your existing students and dance parents – your greatest assets – to recommend your dance studio to their friends. Referral programs can transform your students and/or their parents ...