Are you unsure which or how many social media channels you should be using for your dance studio? Do you feel pressure to do more social media than you’re comfortable with? Have you bit off more than you can chew ...
People are actively looking for targeted, compelling, and relevant content to expand their knowledge and help them make buying decisions. This holds true whether they’re deciding upon a new phone to buy, a new hair stylist to visit, or which ...
Ok, so creating videos to market your dance studio and liven up your internet presence sounds great, but who has the time? It seems overwhelming, right?Things will be MUCH more manageable with a dance studio video plan. There are two ...
Top of Mind Awareness – Or – Hey, that’s so crazy it just might work! If you are successful in your advertising and promotional efforts, you will be the first, or at least one of the first, dance studios that come ...
I’ve recognized recently that although I am outgoing in many situations, I also have a shy streak. That shy streak could potentially keep me from a collaboration that is marvelous both personally and business-wise, and so I’m actively practicing getting ...
One way for a business not only to survive but thrive is to focus on the secondary benefits already offered to its’ customers. In business terms, these are called “value-added” enhancements. Chances are good that you already have many in ...
Are you making the most of the marketing tool that is your dance studio’s website? The majority of business owners recognize websites as essential, but don’t use them to best effect. Sure, your studio’s website may ‘pop’ visually and give ...
As individuals, we are marvelously unique. Unfortunately, even though dance studio owners are one-of-a-kind, it’s often difficult to differentiate one dance studio in a community from another. Not standing out from your competitors can be a huge problem, resulting in ...
Referral programs are a low-cost, easy to implement marketing tool that encourage your existing students and dance parents – your greatest assets – to recommend your dance studio to their friends. Referral programs can transform your students and/or their parents ...
Let’s dive back in! In part 1 of Planning For Your Studio’s Growth, we looked at the importance of having a marketing plan for your dance studio, and started off by determining your marketing goals and objectives. We’ll continue now by ...